Sales & Marketing Essentials


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Sales & Marketing Essentials

From 9 a.m until 4 p.m

At LeadHire Limited

Suite J231 Road 5, Opposite Stanbic Bank, Ikota Complex VGC Ajah


Course Overview

This course is designed to provide participants with an understanding of the principles of Marketing. There will be a focus on the management of the marketing activities and how marketing relates to overall organisational functioning, including the management of exchange processes between business units and consumers and between firms.


Course Content

Module 1- Marketing Overview

  • What is marketing?
  • The ‘traditional’ elements of the Marketing Mix
  • The ‘newer’ elements of the Marketing Mix
  • Marketing Strategy

Module 2- Digital Marketing

  • What is Digital Marketing
  • Types of Digital Marketing
  • Social Media
  • SEO
  • Content Marketing
  • Email Marketing
  • Pay Per Click

Module 3-Territory Development

  • The realities of selling in the 21st Century
  • The new Sales Skills
  • The Sales Funnel
  • How Customers want to be sold to


Career Outcomes

At the end of the training, the participants would have more practical understanding of their job functions and this helps them to perform excellently well.

Duration: 2 days

Course Fee : N20,750

 What it covers:

  • 100% Practical and Interactive Classes
  • Group discussions & Exercises
  • Questions & Answer sessions
  • Networking opportunities with experienced professionals
  • Lunch and certificate

Make payment into the any of our Accounts

Account Number:  1014201920                                   Account Number:  0128488187

Account Name:      LeadHire Limited                         Account Name:      LeadHire Limited

Bank:                        Zenith                                              Bank:                        Guaranty Trust Bank


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